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Welcome to American Waymaker

Fill Your Calendar In 14 Days, For PM, UX, & Data Career Coaches.

(without ads or complex funnels.)

I’ll show you exactly what to fix on your site so qualified prospects book and actually show up,
then I’ll help you install it in just 14 days.

Used by PM, UX & Data coaches to double booked consults in just 14 days.  (No ads or complex funnels.)

No cost.    100% personal.    Delivered in 24–48 hours.

How It Works 

Simple.   Fast.   Proven

How It Works
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You Send Your Website Link

1

Click one button and drop your website link.

 I’ll review it personally and find the 3 biggest blockers stopping qualified clients from booking or showing up.

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You Get Your
10-Minute Audit

2

Within 24–48 hours, you’ll get a private Loom video showing exactly what’s blocking bookings and what to fix first.

I'll show you exactly what to fix and what to say to double your booked consults in 14 days.

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Setup Call
(Free)

3

Book a free setup call if the fixes make sense for your business.

You’ll walk away with a plan to install the changes so your calendar fills predictably.  (no ads or funnels.)

What happens next?

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Done-With-You Installation

Once your fixes are in, I’ll guide you through a 14-day implementation sprint to embed the calendar, reminders and booking flow that keeps your calendar full.  (no ad spend needed.)

Coaches using this 3-step process booked twice as many qualified calls in just two weeks. (All from their existing traffic.)

Here’s what happened after a 10-minute audit and 14-day install.

Real Coaches & Business Owners Getting More Booked Consults (No Ads Required)

⭐️⭐️⭐️⭐️⭐️

Lisa went from scattered messaging to a crystal-clear site that finally connected with her audience. Within two weeks, her consult bookings doubled without running a single ad.

Results

Each of these results came from real coaches & business owners using this exact 3-step audit and setup process.

No ads.   No paid traffic.   Just simple conversion fixes.

Trusted by real coaches & business owners turning clarity into booked consults.

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See What a 10-Minute Website Audit Looks Like

Here’s a real example of what I find and fix for coaches every week, in just 10 minutes.

Before

Before

❌ Headline Unclear, Message Too Vague:

The original site makes visitors think too hard to understand what’s being offered, plus the headline speaks in generalities instead of clear outcomes.

 

❌ Booking Off-Site Kills Momentum:

The “Book a Call” button opens off-site, adding friction that kills momentum and creates an instant drop-off before visitors ever commit.

 

❌ No Proof Or Reminders, Lost Trust:

With no reminders or proof near the action, even interested visitors drift away before converting.

🫵 Your site probably looks something like this too; nice to visit, easy to leave, and quietly leaking consults every single day.

After

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After

✅ Clear Headline Drives Instant Action:

The new headline says exactly who it’s for and what outcome it delivers, Clarity replaces confusion and drives immediate action.

 

✅ On-Page Booking Removes Friction:

The calendar sits right on the same page. No friction, no drop-offs, just steady bookings that double without more traffic.

 

✅ Proof Beside The CTA Builds Trust:

Testimonials and social proof sit beside the call-to-action, turning hesitation into trust at the moment of decision.

🫵 This is what your site could feel like, a quiet salesperson that guides the right clients to book, show up and buy, all without ads or funnels.

This is exactly what I walk you through in the 10-minute audit.

Your site.   Your words.   Your Results.

Want me to do this for your site?

Within 24–48 hours, you’ll get a private Loom video showing exactly what’s blocking your bookings, and what to fix first.

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Your Site Fixed and Filling in 14 Days

No funnels. No ads. Just a simple system that turns your current traffic into booked consults. (Installed for you in two weeks flat.)

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🤠 The 10-Minute Website Audit (Days 1–2)

You’ll get a personalized 10-minute video audit where I walk through your website and point out:

👉 The phrases that confuse visitors or make them hesitate.

👉 The spots where traffic leaks out before booking.

👉 The small design and copy tweaks that can instantly double conversions.

Outcome: You’ll know what’s broken, what to fix, and why those fixes will get you more qualified calls — immediately.

No ads.   No funnels.   No spammy tactics.

Most coaches wait months, hoping “traffic” will fix the problem. It never does.


That's because you don’t need more traffic...

 

You need more of your CURRENT visitors to BOOK and SHOW UP.

Your fix starts with a 10-minute audit.

Trusted by real coaches & business owners to double consults in two weeks. (Without changing what they sell or how they market.)

Frequently Asked Questions

⭐️⭐️⭐️⭐️⭐️

Jesse repositioned his brand with a clear new message, sparking a wave of new partnerships and industry attention.

⭐️⭐️⭐️⭐️⭐️

Lisa went from scattered messaging to a crystal-clear site that finally connected with her audience. Within two weeks, her consult bookings doubled without running a single ad.

⭐️⭐️⭐️⭐️⭐️

Sergio’s site was losing leads before the first click. After a 10-minute audit and headline fix, his calendar filled with qualified buyers in less than 30 days.

⭐️⭐️⭐️⭐️⭐️

Josh clarified his coaching offer and simplified his booking flow. Within a month, his consults increased, and his program was officially adopted by the Air Force.

⭐️⭐️⭐️⭐️⭐️

David restructured his site and booking process, turning random inquiries into qualified leads. His team finally had a system that worked, and clients noticed the difference immediately.

⭐️⭐️⭐️⭐️⭐️

Lucas rewrote his homepage and moved his calendar on-page. Within weeks, call volume and close rate jumped, adding nearly $90k in profit over the year.

Meet the Builder Behind the System

I help career coaches turn quiet websites into consistent bookings (without ads, funnels or fluff.)

Hi, I’m Issac Hopkins, founder of American Waymaker.

After working with dozens of service-based founders, I noticed a frustrating pattern: smart people with proven offers were losing clients. Not because their services were bad, but because their message and booking flow were broken.

They weren’t invisible, they just weren’t converting.

They had visitors, but their message wasn’t landing where it mattered.


Most of them were wasting money trying to “get more leads” when they didn’t need more leads, they just needed the right fixes.

That realization became the foundation of the Call-Fill System. A 14-day setup that turns your existing traffic into booked consults, without changing your offer or buying ads.

I’ve built brand clarity systems used by agencies, brokers and consultants across multiple industries to align their message, simplify their flow and turn insight into income.

Now, I’ve distilled all of that into one fast, measurable system for career coaches who just want their calendars full, without chasing trends or learning funnels.

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One Free Audit.
Two Weeks to a Full Calendar.

You already have traffic, proof and a great offer.
Now you just need the booking flow that makes people say yes.

I’ll record a free 10-minute website audit to show you exactly what to fix so more of your visitors book and actually show up.

You’ll see where people drop off, what’s confusing them, and how to turn your current site into a simple, steady source of booked consults. No ads, no funnels, no fluff.

Once you watch it, you’ll know exactly what’s missing,

(and how fast it can be fixed).

Takes 30 seconds to submit.

No sales call. No pressure. Just clarity.

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